Extensis Launches Web Font Community Site: FontFuse

Participants create online font pairings using WebINK at FontFuse; creator of the pairing with most votes to attend SXSW in Austin, TX March 11-15, 2011 compliments of Extensis PORTLAND, Ore. – January 25, 2011 – FontFuse, a new community web site to help web developers and designers quickly select and pair web fonts, share their matchings, and browse selections from other users for creative inspiration. In celebration of the new site, Extensis announced a font pairing contest sponsored by WebINK® that kicks off today, and will send a lucky winner and a guest of their choosing to Austin, TX for the popular South by Southwest (SXSW) Interactive March 11-15, 2011. The SXSW Interactive conference draws early-adopter crowds on the forefront of web technologies and has become the number one venue for interactive designers. Extensis will premiere at this year’s conference, showcasing its industry leading web font service – WebINK – at the Austin Convention Center March 11-15, 2011. Let the Pairings Begin! Kicking off today, the FontFuse contest will run through February 25, 2011. Using high-quality web fonts found in WebINK® web font service, FontFuse contest participants will create font pairings at www.fontfuse.webink.com. The FontFuse contest entrant with the most community votes by February 25 will receive airline tickets and hotel accommodations for two, in addition to free registration to attend compelling presentations from the brightest minds on the forefront of web technology. Additionally, the winner will be WebINK’s honored guest at its cocktail reception at Austin’s new W Hotel on Monday, March 14, 2011. To participate and learn more about the contest, visit http://fontfuse.webink.com. For more details on SWSW Interactive, visit www.sxsw.com Why FontFuse? With the depth of fonts available on the web, finding the right fonts for the job has become both an interesting and challenging task. FontFuse was created to help web developers and designers overcome these challenges by offering a web application that allows users to quickly select and pair fonts, browse creative selections from other users, or dive right in and create their own. “Web developers and designers are looking to collaborate, share and learn from their peers,” says Amanda Paull, Extensis Vice President of Marketing. “FontFuse is a place that connects creative types with creative typography on the web. It is the users who provide the skill and inspiration.” FontFuse features high-quality web fonts from WebINK, a web font service offering more than 2,000 high quality fonts from 14 type foundries. A reliable and fast cloud-based service, WebINK is the industry’s leading way to find and use real fonts on the web. FontFuse extends the value of WebINK by helping web designers and developers to create the best pairings. “Selecting the best fonts for design jobs has always been a challenge for today’s designers,” says Thomas Phinney, Extensis Product Manager for Fonts and Typography. “FontFuse allows users to select pairs of high quality web fonts for use in headlines and body copy, and then share that knowledge with the rest of the design community.” For all contest details and entry rules, visit: < a href="http://fontfuse.webink.com">http://fontfuse.webink.com/. < a href="http://fontfuse.webink.com">FontFuse was developed in collaboration with Blue Collar, a full-service digital agency that offers a wide range of creative and client services, web development and interactive marketing services. About WebINK WebINK is the standards-compliant solution for bringing live fonts into any web site without font licensing or file format hassles. Simply by integrating a small piece of code into a site’s CSS code, WebINK delivers custom fonts to any browser instantly. Stocked exclusively with professional-quality typefaces, WebINK unleashes creative freedom to web designers and web developers-enabling them to push the limits of web design while maintaining brand standards and search engine optimization (SEO) best practices. To learn more about WebINK, visit www.webink.com. To join WebINK’s web design community: • Follow us on Twitter • Like us on Facebook • Visit our WebINK web site About Extensis Extensis® is a leading developer of software and services for creative professionals and workgroups. Their solutions streamline workflows, securely manage digital assets and fonts, and control corporate typographic branding. Used by hundreds of Fortune 5000 companies, Extensis’ award-winning server, desktop, and web service products include: Portfolio Server® for digital asset management, Universal Type Server® for server-based font management, Suitcase Fusion® for single-user font management, and the WebINK® web font rental service. Founded in 1993, Extensis is based in Portland, Oregon, and the United Kingdom. Extensis is wholly owned by Celartem Technology Inc., (JASDAQ Exchange: 4330). For additional information, visit www.extensis.com. About Celartem Celartem Technology, Inc. develops and delivers the best software and services for their markets-spanning digital content to energy management. Based in Tokyo, Japan, Celartem Technology has offices in New York, Beijing, the United Kingdom, Portland (US) and Seattle (US). Celartem Technology, Inc. is listed on Japan’s JASDAQ Exchange (4330.OS) and is a new member stock of the J-STOCK index. For additional information, visit http://en.celartem.com/. Copyright © 2011 by Extensis, a division of Celartem Inc., EXTENSIS and WEBINK are trademarks or registered trademarks of Extensis in the United States of America, Canada, the European Union and/or other countries. This list of trademarks is not exhaustive. Other trademarks, registered trademarks, product names, company names, brands and service names mentioned herein are property of Extensis or other respective owners. Contact Jim Kidwell Product Marketing Manager for Font Solutions 503-275-2020 ext 163 jkidwell@extensis.com

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